The Time's They Are A Changin'...
In the good ole
days (pre-2012) SEO was divided into Local and
Universal Searches, but with the advent of
Venice and then Panda, Penquin, and soon to be,
Hummingbird algorithms, the SEO divide (for all
practical purposes) no longer
exists...everything now is Local.
In other words,
Search Engines return the most relevant sites
based on the searchers location, irrespective of
whether it's a Universal or Local Search.
consider this search for "Dallas Law Firms"
Google returns a
number of local results, but the pages are
returned for various reasons.
The first three
listings are "Paid" search (PPC) listings, as
are the ads on the right side of replica rolex the search
results (Paid Search, PPC, is the fastest and
sometimes only way to get your site listed for
certain keywords or keyword phrases).
After the first
three paid results are the directory listings.
This is where PowerListings
helps you. There are over
100 Local SEO ranking factors, but most
center around "Web Citations." Citations
are mentions of your business on the Internet;
for instance when CitySearch lists your name,
address, etc., it's a "citation." The more
"citations" your business has the more
"authority" your business has with the search
Think of it this
way. Search Engines create a sort of
digital file for your business; they crawl the
web searching for your "citations" and put those
citations in the file. If your name,
address, phone, etc. don't match, they don't get
included in your "file," and thus your business
doesn't get "credit" for the citation. Are
you beginning to understand why it's important
to be listed on as many directories as possible
and all the information is in sync? The
businesses with the most citations have the best
shot of getting one of replica watches the coveted spots on the
we claim your listing on over 50 local
directories and sync the information for you;
then we monitor and update on a monthly basis to
keep your information fresh and relevant.
We only work with one
dealer per franchise per marketing area, so
contact us today to see if your brand is